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Blue ocean strategy /
Kim, W. ChanMauborgne, Renee
GMDText
LanguageEng
Classification658.802 K56
PublisherHarvard Business School, Boston, Massachusetts, 2005
SubjectMarketing segmentation.New products.
TopicBusiness
Descriptionxv, 240 p. : ill. ; 24 cm
ISBN9781591396192

Notes

Includes bibliographical references (p. 223-229) and index.
No.
Barcode
Branch
Location
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1
058397
LIBRARY
LIBRARY
658.802 K56
Available
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2
059665
LIBRARY
LIBRARY
658.802 K56
Available
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