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Subject : Brand name products -- Management -- Case studiesTotal: 2
Advanced brand management : fr...
AuthorTemporal, Paul
Classification658.827 T249a 2002
PublisherJohn Wiley & Sons, Inc.
Publication Year2002
The best of branding
AuthorGregory, James R
Classification658.827 G862b 2004
PublisherMcGraw-Hill
Publication Year2004