Effective Crisis Communication: Moving from Crisis to Opportunity provides the reader practical advice on how to effectively manage and overcome a crisis. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities for overcoming a crisis.

PROPOSALS THAT WORK, FORTH EDITION offers clear advice backed up with excellent examples. In this edition, the author have integrated a discussion of the effects of new technologies and the Internet on the proposal process—with URLs listed where appropriate. In addition, there is a new chapter on funding for student research and a completely rewritten chapter on qualitative research. As always, the author have included a number of specimen proposals—two that are completely new to this edition—to help shed light on the important issues surrounding the writing of proposals.